What is URL Shortener service?

URL shortening is a technique to convert a long URL (site or page address) to a shorter version. This shorter version of the URL is usually cleaner and easier to share or remember. When someone accesses the shortened address, the browser redirects to the original (large) url address. It is also called URL redirection or URL redirect.

Uses and purposes of URL Shorteners:

To see more web services who help to shorten URLs have a look at the list of URL Shorteners.